Marketing strategy and entrepreneurial competitiveness
One way for the pan-African entrepreneurs to construct a marketing strategy is to put into action the following marketing strategic conceptual steps:
By Farai Chigora and Tabani Moyo
Apr. 20, 2025
Africa’s inspiring innovators list unveiled
Apart from their advertising and marketing services, Point Black is also a music distributor and sub-publisher.
By Khumbulani Muleya
Jun. 9, 2023
Academic institutions as knowledge creators in the entrepreneurial ecosystem
Although there is a lot of room for self-employment in Africa, there has not been much research done on how entrepreneurship affects the continent's economic growth.
By Alexander Maune
May. 2, 2023
Elumelu Foundation transforming entrepreneurship
The EdTech business is appealing to me because I believe that it is the future of many industries including healthcare and finance,” Chaynane said.
By Enos Denhere
Mar. 17, 2023
Premium
Tourism industry bleeds US$40m in 90 days. . . sector-wide carnage could top US$125 million, imperilling Zim’s GDP
Local News
Jun. 6, 2025
Investors flee Lake Kariba’s collapsing eastern shoreline
Local News
By Shame Makoshori and Freeman Makopa
Jun. 6, 2025
State contractors’ payment crisis spirals into job market bloodbath... operators offload 500 workers in three months, says trade union
Local News
Jun. 6, 2025
