Jacob Mutisi IT IS estimated that the population of the Zimbabwean Diaspora is between four and seven million, if not more; with most of them now reaching retirement age and some considering returning to their home country, Zimbabwe.
More and more of these diasporans are looking for property to buy and their only source is online.
As technology progresses every day, more and more estate agencies and individuals are now using online platforms or tools to look for the things they need. Scouring for property to buy is one of them.
In Zimbabwe’s competitive property market, it is now important to do the most you can to ensure that you sell your property quickly and for a great price.
Over the last two decades, the internet has dramatically changed the way estate agencies work. Not only are estate agents able to advertise properties on their own websites but also by using property search engines like property.co.zw, classified.co.zw and propertybook.co.zw, it makes selling your property a lot easier.
Nowadays, estate agents and individuals now heavily rely on marketing property online. With online technology and social media growth, millions of buyers and sellers every year can catch a glimpse of a variety of different properties from different agents in a matter of minutes.
Property.co.zw is the most viewed website in Zimbabwe. What is worse is that a lot of property adverts may never come back to newspapers.
This statistic really gives online presence a huge platform for advertising the sale of property.Not only this, but when people view the property online, they have enough to go by to determine whether or not they will be interested in viewing the property from the details provided.
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This ensures that nobody will view just because an agent may have said it would be suitable for them, only to not be interested at all. The latest property developer that is effectively using online and social media property sales services is Aspire Heights.
Aspire Heights is a new apartment block being developed at Aspindale Park, Harare. These are luxury two-bedroom apartments that have all the modern amenities:
Gated estate with 24 hours security.
Main gate offers concierge service.
Reliable water supply.
Gas line that supplies every unit for cooking and hot water, gas and electric stove in every unit.
High speed internet and DSTV connection points all set plug and play.
Provisions have been made to easily connect up a back-up power system.
Private refuse collection.
This is an example of a facility that is selling online that matches any first world property and is now available in Zimbabwe at a very low price compared to the international prices.
Sellers that do not have an online presence, will struggle to receive the levels of interest that hundreds of other homeowners are getting on their properties, making it difficult to sell the property.
Nowadays, if you are not actively selling online, people may start to ask questions as to how committed you are to finding a buyer for a property.
With such easy access to many properties at their fingertips, many people looking to buy a house can now register their interest on an online property page within a matter of seconds and will be able to contact the relevant agent or seller directly using the contact details provided.
It is for these reasons that having an online presence in today’s modern age is a no-brainer if you are serious about selling a property quickly and looking to get the best possible price for it.
If you like to know more about how having an online service can boost your selling potential for your property?
- For more details please Whatsapp/call +263772278161.
- Mutisi is the CEO of Hansole Investments (Pvt) Ltd. He is the current chairperson of Zimbabwe Information & Communication Technology, a division of Zimbabwe Institution of Engineers.
