Safari operator, shareholder fall out over ‘missing’ US$18m
Fin Marketing is seeking a ruling directing the safari operator to engage Kreston Zimbabwe to conduct a forensic audit within 14 days.
By Desmond Chingarande
May. 8, 2025
PR, comms, marketing: The winning team
A marketing campaign that is disconnected from PR efforts or inconsistent with communications risks falling flat or even damaging the brand.
By Cliff Chiduku
May. 7, 2025
Tobacco crop under threat from fungal disease
TRB plant pathologist Mike Maranda said the board was working on several interventions to reduce the impact of the disease.
By Nhau Mangirazi
Apr. 25, 2025
Matabeleland South props up tobacco production
TIMB acting chief executive Emmanuel Matsvaire said the regional presence would drastically reduce the distance farmers travel, lowering costs and increasing access to markets.
By Nhau Mangirazi
Apr. 23, 2025
Marketing strategy and entrepreneurial competitiveness
One way for the pan-African entrepreneurs to construct a marketing strategy is to put into action the following marketing strategic conceptual steps:
By Farai Chigora and Tabani Moyo
Apr. 20, 2025
Inaugural China-Zim Tobacco Expo on the cards
The expo was conceived following engagements between TIMB and AEA Association officials at the 2024 China International Import Expo in Shanghai.
By Ashton Ndakusiya
Apr. 15, 2025
Outbound vs inbound marketing: What it means for Zim businesses
Before diving in, here are some key terms in the marketing world, particularly digital marketing.
By Denver Kunaka
Mar. 28, 2025
Digital marketing and entrepreneurship
Businesses can understand their audience, track conversions better, and make decisions based on data with the assistance of these technologies.
By Farai Chigora and Tabani Moyo
Mar. 23, 2025
Tobacco industry goes digital with biometric farmer registration system
The country is Africa’s leading tobacco-growing nation and the world’s fourth-largest producer after China, Brazil and India.
By Obert Siamilandu
Mar. 7, 2025
Premium
RioZim bosses under fire over tax blackhole...Zimra goes after top brass’ cars
Local News
By Lee Musaidzi
May. 2, 2025
Premium
SA’s Hawks give Zimbabwe poll scandal ‘top priority’…as anti-corruption watchdogs warn of ‘far reaching money laundering scam’
Local News
By Tinashe Kairiza and Julia Ndlela
May. 2, 2025
