Last year’s edition that was won by Wendall Parson and Karen Igho of Nigeria ran under the banner Big Brother Amplified, while the previous editions since the branding began were Big Brother All Stars and Big Brother Revolution.
This year’s show begins on May 6 and auditions are underway in participating countries. M-Net and Endemol will unveil a new logo for this year’s show.
It remains to be seen if this year’s “star game” will feature stars or celebrities from various countries. With auditions on track, season seven of the M-Net reality series has generated excitement with fans looking forward to the return of Africa’s biggest TV show.
In Zimbabwe auditions were held last weekend at Meikles hotel where aspiring housemates came in pairs as required by this year’s instalment of the show.
Contestants from 14 countries will enter the Big Brother house in pairs and one winner will walk away with US$300 000.
M-Net Africa managing director Biola Alabi said one of the main reasons for the success of Big Brother in Africa was that it created its own stars from the minute housemates stepped into the spotlight.
“The show is built on the idea that, given the chance, anyone can be a star, anyone can find themselves shooting to stardom,” said Alabi.
“So this year, we are honoring this essential element of the show directly in the title, putting the concept of rising stars and dreams of stardom right at the front of what is a challenging, fun, dramatic game.”
American rapper and hit-maker J Cole (Jermaine Lamar Cole), 27, will perform at the series launch.
Alabi said the organisers were thrilled to be kicking off the show with an international star whose talent makes him one of the hottest names in music today.
J Cole, whose appearance is facilitated by Los Angeles based One Entertainment, is scheduled to perform three songs during the launch.
J Cole is under Jay Z’s influential Roc Nation record label, which also represents songstress Rihanna. Determined, creative and gifted, the producer/rapper has collaborated with Beyoncé, Trey Songs, Missy Elliot, Drake and Elle Varner among others. He has also appeared on Jay Z’s Blueprint 3 album on the hip hop anthem A Star is Born.