HomeBusiness DigestCresta gives $2m worth of goods to Matthew Rusike

Cresta gives $2m worth of goods to Matthew Rusike

Staff Writer

HOTEL management group Cresta Hospitality this week donated goods worth more than $2 million to the Matthew Rusike Children’s Home in Epworth, east of Harare.

=”Verdana, Arial, Helvetica, sans-serif”>Partnering them in the charity initiative was long-standing ally World Vision Zimbabwe, with whom Cresta has a time-tested relationship in projects geared to benefit the community. The donation to Matthew Rusike was made after World Vision, which has itself supported the home over many years, identified its needs and communicated with the hotel group.

Speaking at the ceremony convened to present the boxes of cutlery, crockery and linen, Cresta Hospitality group sales and marketing manager Norman Moyo said the hotel group had now made the decision to donate a percentage of its hotel revenues each month to World Vision.

Although he did not reveal the quantum of the donations, Moyo said the decision was made in the full realisation that Cresta had an obligation to plough back its earnings into the community.

“Cresta has been in business for more than 50 years. We draw our revenues from the customers that visit us and spend money in the hotel,” he said. “It is only logical then that we put back into the community that has supported us so much, and so we made the decision to donate a percentage of our earnings to World Vision to champion some of their many worthy causes with which we identify.”

World Vision operations manager Komborero Choga said growing cooperation between the international non-governmental organisation and the hotel management group enhanced community development programmes.

Already, he said, strategic objectives such as a Child Rights Programming initiative stood to benefit from such synergies. Discussions on exploiting these synergies with Cresta were being pursued.

The deputy supervisor of the children’s home, Joyce Chavarika, who took the visitors on a tour of the facility, said support from organisations such as Cresta and World Vision did not only benefit the 108 children at the home but also the community at large to whom Matthew Rusike extended training facilities in life skills development projects.

Founded and supported by the Methodist Church in 1950, Matthew Rusike Children’s Home was registered as a welfare home in 1967 to take care of various destitute children, abandoned, in need of care because parents cannot look after them, orphaned or abused. The institution survives mainly on donations from well-wishers, the Methodist Church and a social welfare grant from government.

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